Building a great startup isn’t just about breakthrough technology. It’s about relentlessly reimagining how you create, deliver, and capture value.
It’s a lesson that many AI companies are only beginning to learn. We’re now several years into the AI era. Many consumer AI apps have experienced a high velocity, low retention dynamic. Many go viral, and grow because of high demand, but struggle to retain users. Competition remains high and ever growing. There are now likely 4 or 5 other AI companies operating in your vertical.
And interestingly, many “AI founders” are struggling with monetization, or, at least, not placing the concept front and center. A recent survey suggested that only 58% of startups that had created a generative AI product had actually monetized that product.
The founders that win won’t just build impressive AI products – they’ll architect complete business model strategies that compound value. They’re building better businesses.