So, Amazon is teaming up with NHL Seattle and the Oak View Group to transform Key Arena into “Climate Pledge Arena.”
In 2020, we’ve been bombarded with stories you can classify as “both strange and terrible.” If Amazon and NHL Seattle back up promises, Climate Pledge Arena would be a story that qualifies as strange and … maybe really good?
Frankly, it’s strange to see mega-billionaire Jeff Bezos pumping up “the greenest ice in the NHL.” But, again, 2020. Bezos posted about Climate Pledge Arena on Instagram, and it’s all a lot to take in:
I’m excited to announce that Amazon has bought the naming rights to the historic Seattle arena previously known as KeyArena. Instead of calling it Amazon Arena, we’re naming it Climate Pledge Arena as a regular reminder of the urgent need for climate action. It will be the first net zero carbon certified arena in the world, generate zero waste from operations and events, and use reclaimed rainwater in the ice system to create the greenest ice in the NHL. #ClimatePledge
NHL Seattle and Amazon explained how this “first net zero carbon-certified arena” would work in greater detail here: