It’s not often that you get to build a new product from the ground up. At The New York Times, cross-disciplinary collaboration is at the heart of ma

Designing an App for Audio Journalism — From the Ground Up

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2023-11-21 19:30:07

It’s not often that you get to build a new product from the ground up. At The New York Times, cross-disciplinary collaboration is at the heart of many of the company’s digital innovations, and design played a pivotal role in imagining, expressing, and validating the various avenues a to-be-defined product might take.

Most recently, this was demonstrated via the launch of New York Times Audio — an app that embodies our idea on how best to represent journalism in audio form (in other words — “what if The New York Times was just a play button”?).

This new product is home to New York Times produced podcasts and some of the industry’s most iconic shows such as This American Life and Serial, along with select read-aloud articles from partnering publishers. It also includes reporter-narrated articles that give listeners a human, first person account of what went into some of our front page reporting — a unique new format that helps listeners connect to our journalism and get a sense of the story behind the story.

Here is a look at how we worked together with colleagues across the business and newsroom to bring this audio-first experience to life.

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