Twitter will test the use of Reddit-like upvote and downvote buttons as a way to better highlight the more interesting and relevant replies in a longer conversation thread. The company announced this afternoon it would begin what it’s calling a “small research experiment” that will add upvote and downvote buttons to replies, or even replace the “Like” button entirely. In some cases, the upvote and downvote buttons may be up arrows and down arrows, while in other cases they may be thumbs up and thumbs down buttons.
And in one group of testers, users may continue to see the “Like” button (the red heart) but will now find a downvote button alongside it. In this group, the upvote would count as a “Like,” Twitter said.
Twitter clarified to TechCrunch that only a small number of testers will see these options appear in their Twitter iOS app, and users’ votes will not become public.