People’s Daily dedicates full page to expert opinion stressing need for more ‘precise’ information campaigns to dismantle international stereoty

Beijing’s official messaging needs AI, algorithms to counter Western media: experts

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2024-11-27 15:00:11

People’s Daily dedicates full page to expert opinion stressing need for more ‘precise’ information campaigns to dismantle international stereotypes

Communist Party mouthpiece People’s Daily called on the country to enlist AI in an information campaign to debunk US-led narratives about China, highlighting the perceived urgency in a series of front-page articles on Friday.

In one article, Tang Jingtai, a professor at Fudan University’s school of journalism, said it was important to use data and algorithms to support China’s online information campaigns.

He pointed to the use of AI tools and analysis systems to “enhance the efficiency and accuracy” of campaigns to “transform information dissemination from traditional methods to an industrialised and intelligent process”.

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