A wild new rumored leak from an insider to the FandomPulse exposes Ubisoft’s 'dissatisfaction' with Valve and Steam for displaying concurrent player counts on its platform. Currently - this transparency is readily available to all through Steam’s tracking tools for third party websites like steamdb .
The problem with it? Welp... it publicly embarrasses the performance of many of Ubisoft’s titles, like Star Wars Outlaws , to gamers, journalists, and investors - everyone—much to the company’s dismay. Can't have that now, can we?
The insider explained that the concern stems from Ubisoft’s desire to control how its games’ performance metrics are presented, especially to investors.
The insider alleged that their efforts here are tied to the... underwhelming (to be kind) sales figures, with Star Wars Outlaws reportedly failing to reach 2 million copies sold—a massive shortfall given Ubisoft’s own admission that AAA games require significant sales to recoup costs. Upwards of 4-5 million to even break even.
During a recent interview at XDS24 , Ubisoft's Assassin’s Creed Executive Producer Marc-Alexis Côté revealed that the break-even point for many AAA titles falls between 8 to 12 million units.