Alexander Hupfer on Twitter: "Shopify is launching Audiences. I have been working on a Shopify app in the same space for more than a year, and want to share my perspective. This is why it matters and Facebook should be afraid. 🧵🧵"

Bootstrapped and acquired Shopify apps by night. 6-figure job by day. Physics PhD, self-thought coder. Building http://www. fusionmetrics.io   for Shopify Partners.

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Shopify is launching Audiences. I have been working on a Shopify app in the same space for more than a year, and want to share my perspective. This is why it matters and Facebook should be afraid.

I'm the creator of @FbAudienceSync which lets Shopify merchants create powerful Facebook Audiences from their customer data. So I worked through all the nitty gritty details of FB audiences.

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