Facebook to Begin Testing Oculus Ads in VR headsets
Facebook has announced that it will begin testing Oculus ads within the Oculus Quest 2 virtual reality headset in the coming weeks as one of its many efforts to explore ways for game developers to generate more revenue on the platform.
The Oculus Quest 2 launched late last year shortly after it was surprisingly revealed as the next new headset from Facebook-owned VR company Oculus. The games and experiences that were revealed for the headset seemed to resonate with consumers — the Oculus Quest 2 surpassed the combined sales of all past Oculus models in just 6 months. Now, Facebook has announced that advertisements will be coming to the virtual reality headset, potentially making this VR experience a little more like mobile gaming in the future.
As this tweet from former TechRaptor writer and video content creator Shaun Joy highlights, Facebook made the Oculus ads announcement earlier today. The test will begin with Resolution Games' Blaston and expand to a "couple other developers" over the next few weeks.
