The popularity of blogging (which originally derives from ‘personal web log’) continues, whether for profit, or just to have a voice on the web, since over a decade ago when it first captured the internet as the ‘next big thing’. Some blogs are standalone sites, but others are a more personal section that fits into a larger, corporate web site.
In order to blog, a blogging platform is required, which takes care of formatting the content in the form of text and images, and provides a framework for getting it onto a website. The blogging platform also makes it easier for a search engine to categorize the blog entries, and to be able to take advantage of marketing and advertising opportunities.
So before you start cranking out posts, and welcoming your virtual visitors from around the world, you need to choose the best blogging platform to suit your needs. Check out these great options.
Ask any old-time blogger about what platform they started their blog with, and chances are they'll answer that it was Blogger. To this day, Google’s offering in the blogging space still retains several advantages, including that your existing Google account already means you have a Blogger account.