It’s been 13 years since Apple released Final Cut X. That’s just over half of the video-editing software’s entire lifespan, having celebrated its 25th birthday this April. It’s several lifetimes in the world of consumer software, leading some to wonder whether the company had quietly washed its hands of the offering.
After 13 years of waiting, Final Cut Pro finally goes up to 11, and now Apple is no longer mucking about. The software is available to download Wednesday. Existing users will get Final Cut Pro 11 as a free update, while new customers will have to shell out $300 to download it from the Mac App Store, following a 90-day trial period.
So, what, precisely, warranted the long-awaited jump to 11? Two letters: AI. Weeks after delivering Apple Intelligence to iOS, iPadOS, and MacOS, the company is tapping AI to power new features.
At the top of the list is Magnetic Mask, which easily crops people and objects out of video without having to rely on a green screen.