Vocal fry: what’s the big deal? And should we care?
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Annoying. Scratchy. Disinterested. Sexist. Innovative. Unprofessional. Vocal fry is all over the opinion pages lately, despite being a far-from-new phenomenon.
This ‘popping’, drawn out style of speech was first recorded in British men in the 1960s, who – it’s thought – were trying to exert a sense of social superiority.
So why is vocal fry on the tip of everyone’s vibrating vocal chords today? Because, of course, what has changed in recent years is who’s using it and who cares.
