The Doomsday Clock is many things all at once: It’s a metaphor, it’s a logo, it’s a brand, and it’s one of the most recognizable symbols in the past 100 years. It has permeated not only the media landscape but also culture itself. The Doomsday Clock appears in novels by Stephen King and Piers Anthony, songs by The Who and the Clash, and comics like Watchmen and Stormwatch.
This 75th anniversary coffee table book explores the powerful symbol of the Clock, and how it has impacted culture, politics, and global policy—and helped shape discussions and strategies around nuclear risk, climate change, and disruptive technologies.
The Bulletin has reset the minute hand on the Doomsday Clock 25 times since its debut in 1947, most recently in 2023 when we moved it from 100 seconds to midnight to 90 seconds to midnight. Every time it is reset, we’re flooded with questions about the internationally recognized symbol. Here are answers to some of the most frequent queries.
The Doomsday Clock is a design that warns the public about how close we are to destroying our world with dangerous technologies of our own making. It is a metaphor, a reminder of the perils we must address if we are to survive on the planet.