I’m Michelle, a senior product designer on the HEY team. For 2022’s Cycle 2, I worked on Bubble Up, HEY’s fresh take on snooze. Here’s my reca

HEY Bubble Up: From kickoff to launch

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2022-06-23 15:00:05

I’m Michelle, a senior product designer on the HEY team. For 2022’s Cycle 2, I worked on Bubble Up, HEY’s fresh take on snooze. Here’s my recap on the inner-workings of this feature and how we do it in Basecamp. At the end of the cycle, our Basecamp project looked something like this:

Jason defined the problem and the core elements of a solution, and included fat-marker sketches. This doc answers where does this new thing fit, how do you get to it, what are the key components or interactions, and where does it take you?

We’re making the project more specific and concrete, but still leaving lots of space for decisions and choices to be made later. This isn’t a spec. It’s more like the boundaries and rules of a game. // Shape Up - Room for designers

At a high-level, I spent the first 4 weeks on web, started on mobile on week 4, worked on enhancements and QA on week 5-6, and then we shipped Bubble Up during the cooldown.

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