Please Fix Your Slow Website. I'm Begging You.

The internet was invented over 40 years ago, but for some reason a lot of it is still slow — and it's driving me slightly insane.

The internet came online in 1983 and the world has figured out a lot since then — we have humanoid robots that can do back flips and reuseable mega-rockets, plus nearly every device in your home can stream Taylor Swift at your literal voice command. We're living in future. But for some reason, slow websites still exist. For some reason, some businesses think it's fine for us to stare blankly at the white screen that is their website loading while we feel our brains slowly going numb.

And even crazier, this actually matters! Businesses lose money every year from having slow websites. I say this because every year there are studies clearly showing that having a slow website equals less people using it which equals less customers. Fun fact, a study found the standard online shopping customer expects a page will load in under 2 seconds, with 40% of people abandoning the site if it takes longer than 3 seconds to load (reference). And this isn't new, that study is from 2009! Now, over 15 years later, there are still slow websites that fail to meet this.

And I know this all sounds overly dramatic, but I promise it's not. Let me give you some real slow-as-can-be websites I've dealt with earlier today:

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