I built an alert layer on top of QuickBooks - then Intuit added a $300/month fee
I had just closed down a dying RAG AI app that did well for a couple years, until the big guys like OpenAI/Google, gobbled up the space with larger context windows and rock bottom prices. And I was itching for a new side project to work on.
At the time I always used QuickBooks Online to handle a lot of the bookkeeping and found myself constantly in r/bookkeeping and r/QuickBooks, just trying to trouble shoot a couple things and found myself helping out bookkeepers every now and then troubleshoot their various Zapier integrations, excel plugins and other non-bookkeeping things.
And let’s be honest… Bookkeepers and small business owners live in QuickBooks—but not many of them enjoyed using it, it was just the cost of doing business with some of their clients. So I kinda decided, what the hell… I want to build a tool in this space.
And after working with and speaking to a number of bookkeepers, you figure out that many of them have their own unique and bespoke workflow when it comes to keeping up with their client’s books. And you would be surprised how many bookkeepers simply have a master spreadsheet and calendar reminder workflow that reminds them to check in.
