Apple Intelligence & Siri team getting a boost from fixer Kim Vorrath
Long-time Apple executive Kim Vorrath has been moved into the Apple Intelligence team following her successes on projects from Apple Vision Pro to the original iPhone.
The claim that Apple is behind on artificial intelligence may never go away, despite the company's long history of working in the field. But a new rejigging of staff on the Apple Intelligence project at least suggests that the company believes it has work to do.
as a top deputy in Apple's artificial intelligence and machine learning division. She will be reporting to Apple Intelligence and Siri chief John Giannandrea.
Despite not being as well-known outside of Apple as other executives, inside the company, Vorrath has a track record of getting difficult projects across the finishing line. She joined Apple as an intern in 1987, was then hired on staff in 1988 — and has never left.
Her most recent work was on the Apple Vision Pro, and she was moved into that role in 2019. It was seen at the time as Apple accelerating its plans for the AR headset.
