The surging global popularity of TikTok has seen the co-founder of its parent company, ByteDance, become China's richest person.
According to a rich list produced by the Hurun Research Institute, Zhang Yiming is now worth $49.3bn (£38bn) - 43% more than in 2023.
TikTok has become one of the most popular social media apps in the world, despite deep concerns in some countries about its ties to the Chinese state.
While both companies insist they are independent of the Chinese government, the US intends to ban TikTok in January 2025 unless ByteDance sells it.
Despite facing that intense pressure in the US, ByteDance's global profit increased by 60% last year, driving up Zhang Yiming's personal fortune.
Pony Ma, boss of the tech conglomerate, Tencent, is third on the list with an estimated personal wealth amounting to £44.4bn.
But their fortunes are not just explained by their companies successes - their rivals have made less in a year in which China's economy has sputtered.