Running a successful startup is like driving a nail through a thick piece of wood. You can hammer as hard as you want, but without a sharp nail–extreme focus and a specific target–you’re not going anywhere.
Coming into Replit Ventures (RV0), our situation mirrored the analogy above. We were wildly passionate and worked 24/7, but we found ourselves intrinsically limited by a lack of focus in our product. RV0 made us realize this, and radically transformed our startup into a hyper-focused business solving a clear pain point for a sizable market.
We’re a pet-tech company providing users with a smart pet tag for smarter pet care. With our QR tag and mobile app, we help owners keep their pets safer and streamline their pet management experience.
PetCode was started in May 2020, when COVID-19 closed schools and forced us to transition to online learning. We didn’t do much learning at school, and instead spent our time looking for a business idea.