One of the challenges of the current economic climate is that solar installers have to do more with less. In the past, a solar sales rep could be responsible solely for door-to-door knocking. Once they secured a lead, they could then set an appointment for the solar designer to visit the home to design the appropriate system.
In today’s solar industry, however, things are moving much faster. In order to compete in today’s market , solar installers need to improve their operational efficiency or they could get left behind by their competition.
Luckily, new tools are rapidly being developed to help both the solar sales rep and the solar designer (who, let’s face it, are sometimes the same person).
According to Aurora’s Technology Benchmark Survey, over 70% of solar installers are selling storage today. While solar + storage is a great way to boost solar sales , it also presents a lot of headaches for solar sales reps.
According to the survey, 92% of installers currently use design, site assessment or shading analysis software, however, most installers don’t have a designated tool to use for backup calculation and sizing recommendations. Many solar installers make highly generalized sales recommendations because they are unable to confidently calculate sizing based on the backup capacity that the homeowner wants.