There are a lot of acquisitions in the electronics space. After the May 17, 2021 announcement of Siemens acquiring SupplyFrame (which include Hackaday

Adafruit interviews Siemens – SupplyFrame, the future of Hackaday, Tindie, and more « Adafruit Industries – Makers, hackers, artists, designers and engineers!

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2021-06-19 00:30:03

There are a lot of acquisitions in the electronics space. After the May 17, 2021 announcement of Siemens acquiring SupplyFrame (which include Hackaday and Tindie), we reached out to Siemens via Twitter and email to interview the new owners at Siemens. Here are the questions we sent over. Special thanks to Noah at Siemens for getting these back over to us, and the electronics and engineering community. As a matter of disclosure, I started Hackaday and designed the logo/site design over 17 years ago, and had nothing to do with this sale in any way to SupplyFrame in 2013, or Siemens in 2021.

Adafruit: SupplyFrame is a search/advertising and data company, it was purchased for $700m (reported), with the estimated 2021 revenue for SupplyFrame for 2021 of $70m – how does SupplyFrame and specifically findchips.com fit into Siemens? Where do Hackaday (the editorial site), hackaday.io (community projects/events), and Tindie fit?

The Siemens press release says the acquisition strengthens the Siemens portfolio through Software as a Service (SaaS) – not only in the field of Electronic Design Automation (EDA) and Printed Circuit Boards (PCB), but also scaling into other domains and technology fields. Can you tell us more about the vision for the Siemens portfolio? How do SupplyFrame and Avatar fit together, for example (Avatar being a recent acquisition as well).

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