NVIDIA and Microsoft Drive Innovation for Windows PCs in New Era of Generative AI
Generative AI — in the form of large language model (LLM) applications like ChatGPT, image generators such as Stable Diffusion and Adobe Firefly, and game rendering techniques like NVIDIA DLSS 3 Frame Generation — is rapidly ushering in a new era of computing for productivity, content creation, gaming and more.
At the Microsoft Build developer conference, NVIDIA and Microsoft today showcased a suite of advancements in Windows 11 PCs and workstations with NVIDIA RTX GPUs to meet the demands of generative AI.
More than 400 Windows apps and games already employ AI technology, accelerated by dedicated processors on RTX GPUs called Tensor Cores. Today’s announcements, which include tools to develop AI on Windows PCs, frameworks to optimize and deploy AI, and driver performance and efficiency improvements, will empower developers to build the next generation of Windows apps with generative AI at their core.
“AI will be the single largest driver of innovation for Windows customers in the coming years,” said Pavan Davuluri, corporate vice president of Windows silicon and system integration at Microsoft. “By working in concert with NVIDIA on hardware and software optimizations, we’re equipping developers with a transformative, high-performance, easy-to-deploy experience.”
