“It’s an Empty Executive Suite”
Boeing is—or was—a great company. From its manufacturing plants in Seattle, it produced the world’s most reliable, efficient aircraft. But after merging with McDonnell Douglas, shifting production around the world, and moving its headquarters to Chicago and then Arlington, Virginia, the Boeing Company has been adrift.
Then, in October 2018, one of Boeing’s new 737 MAX aircraft crashed. Then, a few months later, another. Recent months have seen embarrassing maintenance failures, including a door plug that blew off an Alaska Airlines plane in mid-flight.
To help explain what went wrong, I have been speaking with a Boeing insider who has direct knowledge of the company’s leadership decisions. He tells a story of elite dysfunction, financial abstraction, and a DEI bureaucracy that has poisoned the culture, creating a sense of profound alienation between the people who occupy the executive suite and those who build the airplanes.
In 2018, the first 737 MAX crash that happened, that was an engineering failure. We built a single-point failure in a system that should have no single-point failures. The second crash that followed—we cannot say this from a legal standpoint, with the FAA—looked like pilot error. But, in any case, a company cannot survive two crashes from a single aircraft type. Then-CEO Dennis Muilenburg defended the company in front of Congress, defended the engineering, defended the work—and that protected the workforce, but it also prodded the board and stoked public fear, which resulted in a sweeping set of changes that caused huge turnover in talent.
