They’re successful entrepreneurs who’ve made millions of dollars from online businesses. Shaan sold his startup to Twitch in 2019, whilst Sam sold his newsletter to Hubspot for around $20M.
In this podcast, they talk about setting ambitious goals. Shaan’s methods are surprising. As a self-confessed “lazy person”, he doesn’t rely on willpower. He uses “tricks”.
With financial goals, you get a picture of what you want rather than figuring out how much money you need. This gives you assumptions.
I used Milanote to create a vision board about 18 months ago. I then pinned it to my desktop background. On it, there are people who inspire me, as well as rooms in my dream house. I see this vision board every time I switch on my laptop.
Shaan religiously fills out a kick-off doc when starting new businesses or initiatives. “I ask myself what are we trying to do, and what does winning look like?”
“The floor goal I set for any project is the minimum it would take for this to feel like a win […] The ceiling goal is my ‘F-Yeah!’ What would make me say ‘F-Yeah, that really worked out’?”