I’m gearing up, like some kind of power washer, to spray new productized services into our operations group so they can SOP those services at sc

How to Delegate Effectively as Your Responsibility Grows

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2024-11-07 11:00:03

I’m gearing up, like some kind of power washer, to spray new productized services into our operations group so they can SOP those services at scale. And because I’m doing that, this seemed like a good moment to draw on my experience, both in leadership roles and as a management consultant, and lay out a blueprint for internal delegation.

I debated musing about this over on DaedTech, especially since programmers uniquely struggle when asked to delegate (for reasons I’ll get into in a bit). But then I figured you marketers out there reading likely also have challenges when flipping from individual contributor (IC) to team leader in a growing organization. So whether you’d have offered a penny or not, here are my thoughts on delegation.

Let me start by explaining how successful delegators at each level of the org chart delegate to their direct reports, in broad strokes.