Data from a new report from John Dunham & Associates (JDA) prove just how valuable the health and fitness industry is to the nation’s economy. C

The Fitness Industry is Worth $22.4 Billion to the U.S. Economy, Says New Report

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2024-05-08 23:00:05

Data from a new report from John Dunham & Associates (JDA) prove just how valuable the health and fitness industry is to the nation’s economy. Commissioned by the Health & Fitness Association, the JDA report says that the industry is responsible for $22.4 billion of economic activity, based on 55,294 health club and studio locations in the U.S.

The report was released during the Health & Fitness Association Fly-in and Advocacy Summit on May 7-8. These numbers are a powerful testament to the enormous contributions the industry provides to the nation’s economy in the form of job creation, wages, taxes, and other financial metrics. The data will be shared in meetings with members of Congress during the summit.

"We wanted to establish the importance of your industry,” said John Dunham, president of JDA, during his presentation at the summit. “Every association is talking to legislators. We wanted something to help you stand out."

“We use tables to show the importance of the industry and build content points,” he said. “You've got five minutes in front of a legislator to tell them what's important. Everything comes from the data, and all of that is available, but in the end, they want to know the bottom line.”