There is an essence of the founder role that is meaningfully different than being a manager, or even a leader in a more general sense. At a headline l

Channelling an attractor from the future

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2024-11-12 15:00:03

There is an essence of the founder role that is meaningfully different than being a manager, or even a leader in a more general sense. At a headline level - the core job of a founder is to channel a future that does not yet exist. One way of framing this is learning to attune to the backwards-causality of attractors from the future. 

Being a founder means calling into being something that doesn’t yet exist. But what is it exactly that you are calling into being? It’s not a legal entity or a product (you’ll cycle through those) or even a team, which will inevitably come and go. Nor is it a “vision” (that’s mostly for fundraising and is likely too static to really survive contact with reality) or strategy (that will change with circumstances). Rather, it is summoning something that wants to be born.

The funny thing about this is that if you’re honest with yourself you don’t actually know what it is, how exactly it’s going to look, or what it takes to get there - you don’t even really know where *there* is. However, without recognizing this hazily defined thread as the thing you’re following, you will be stuck either aping what others have done, creating hype without substance, or trying to brute force linear answers to unsolvable complex systems. 

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