In terms of marketing and advertising, WebAR has the potential to be a game-changer, with 74% of users finding AR ads more attention-grabbing. 

How to create a premium WebAR Experience How to create a premium WebAR Experience

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2024-10-21 09:00:14

In terms of marketing and advertising, WebAR has the potential to be a game-changer, with 74% of users finding AR ads more attention-grabbing.  It can be leveraged at various stages of the customer journey to enhance engagement and interaction, ultimately leading to increased results.  Overall, WebAR's impact is significant in terms of accessibility, user engagement, and its potential in marketing and advertising. WebAR, or web-based augmented reality, has various impacts. It allows easy sharing of AR experiences over the internet without the need for an app, making it more accessible and user-friendly, which can lead to increased adoption across various industries.  At Merlin Studio we’re at a constant pace of the creation of frameworks to tackle our client’s needs. Agencies and businesses often get in contact when they’re looking for digital expertise in creating multi-language, headless and more extensive WebAR projects than some integrated solutions offer. By building these WebAR experiences, we’ve tackled many issues that have arisen.

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