Syllabus | How to Develop Breakthrough Products and Services | Sloan School of Management | MIT OpenCourseWare

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2021-07-07 16:30:05

Home » Courses » Sloan School of Management » How to Develop Breakthrough Products and Services » Syllabus

Firms must develop major innovations to prosper, but they don't know how to. However, recent research into the innovation process has made it possible to develop breakthroughs systematically. 15.356 How to Develop Breakthrough Products and Services explores several practical idea generation development methods. To convey the art required to implement each of these methodologies, experts are invited to present real cases to the class.

Your course grade will be determined primarily on the basis of the quality of two 7-page papers that each build on one course-related topic that especially interests you. We can discuss good paper topics for each of you as the term progresses. In addition you are, of course, expected to prepare for classes by doing the assigned readings and participating in class discussions!