Writing Wednesdays: Leaving Something on the Table
When Shawn Coyne and I were first brainstorming the business concept behind Black Irish Entertainment, our two-man company that publishes The War of Art and its cousins, we wondered just how ambitious we wanted to be.
This may not be the smartest way to run a business. It’s certainly not the standard American model. By such a model, an entrepreneur would aim to milk every dollar they possibly could from their enterprise. They would scale it. They would max it out. They would take it to the moon.
As an example, if I wanted to take The War of Art “on the road,” I could do speaking gigs, I could produce courses, hold workshops, blah blah etc.
Like I say, maybe I’m foolish. I feel the same way about “size of life” (if there is such a term.) It’s the American way, I know, when we hit a jackpot of any kind to immediately buy a fancy car, move to an upgraded neighborhood … in other words, to extend ourselves to the outer limits of our wherewithal.
I don’t believe in that either. I remember when Jerry Brown was governor of California—the first time—people used to make fun of him for driving around Sacramento in a state motor pool ’74 Plymouth Satellite. And his girlfriend at the time was Linda Ronstadt!
