The outdoor-apparel brand Patagonia has given 90 US employees a choice: tell the company by Friday that you're willing to relocate or leave your job.

Patagonia gave 90 staff a choice — relocate across the US or leave the company. They've got 3 days to decide.

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2024-06-30 01:00:07

The outdoor-apparel brand Patagonia has given 90 US employees a choice: tell the company by Friday that you're willing to relocate or leave your job.

The employees all work in customer services, known at Patagonia as the customer-experience, or CX, team, and have been allowed to work remotely to field calls and inquiries.

"At 10 a.m. PST we will be hosting an important Town Hall Meeting," the internal email, which was seen by Business Insider, read.

"We understand that some are scheduled to be off today, but please know that we will pay you for the day [8 hours] if you can make the time to attend."

Two company executives, Amy Velligan and Bruce Old, told staff in a 15-minute video meeting that the team would be moving to a new "hub" model.

CX employees are now expected to live within 60 miles of one of seven "hubs" — Atlanta; Salt Lake City; Reno, Nevada; Dallas; Austin; Chicago; or Pittsburgh.

Workers were offered $4,000 toward relocation costs and extra paid time off. Those willing to relocate were told to do so by September 30.

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