How we got our first paying user within a week of adding payments
I’ve been bootstrapping RecordJoy(www.recordjoy.com) with my cousin for the past few months and we recently just got our first paying user. To add some context, RecordJoy is an online tool that allows you to record your screen and then generate a share link. It works completely in your browser and you don’t need to install any Chrome extensions or download anything. It has around 100 daily active users and has been primarily used by teachers and designers to share presentations and UI designs.
RecordJoy had init ially been a free tool and while we knew we were providing value to users, we wanted to know if RecordJoy was solving a big enough problem that people would actually pay for it. Therefore, we set a goal of getting our first paying user within 30 days.
To accomplish this, I tried to find the quickest way possible to set up some way for users to pay. I ended using a Stripe payment link, which took about 30 minutes to set up and added a “Upgrade to Premium” link in our navigation bar. The stripe payment link was a separate page where users could enter their credit card details, but it was much easier to set up then integrating the Stripe API into our own API. I originally set my the fees to be $29 for a lifetime payment. My plan was to lower this amount until somebody eventually paid.
