Hightouch Raises $12M To Empower Business Teams With Operational Analytics

Reverse ETL is the hot, popular trend within the modern tech stack. As software firms of all sizes generate more data than ever, their data warehouses are becoming more and more important in facilitating the rise of operational analytics in various internal organizations. Hightouch has ushered in the era of operational analytics by turning “any SQL query into a live data sync to over 60 SaaS tools.” Hightouch cofounders Kashish Gupta, Tejas Manohar and Josh Curl have raised $12.1 million in their Series A round led by Amplify Partners with participation from Bain Capital Ventures, YC, and Afore Capital earlier this year. The startup is based in San Francisco, counts Autotrader, Nando’s, Lucid Chart, Plaid, Retool, Blend, and Ramp as customers and claims to have grown 37% month-over-month (MoM) since their seed round.

Frederick Daso: It’s well known that the main key innovation in data warehouse technology, such as separation of storage and compute, have allowed the data warehouse to assume its role as the centralized “source of truth” fully, but there are other factors as well that have affected. What developments in the data warehouse architecture allow the latter to be included in a company’s operational workflows?

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