Made $121,326 since launching my book last July, 63% of it after launch month. AMA about long tail infoproducts!
Hey IH! I launched the Coding Career Handbook almost a year ago and since then have been focusing on long tail sales, while keeping my day job as a Part Time Creator.
Since launch (day, month, cheatsheet) I've been consistently hitting around $1-2k a week in infoproduct revenue, with a high price point ($59 for just the book, $249 for book+community+behind the scenes), and no sales apart from Black Friday.
IH Friends like @RandallKanna have consistently encouraged me to share my "long tail" secrets, but honestly I haven't really had the time to gather my thoughts so I'm hoping for good questions to spur thoughts!
I spent about 600 hours writing the book. I think creators should spend equal time marketing as they do creating. So I probably still have a ways to go, not inclusive of a planned v2 of the book this year.
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